0ur WCW for this week is Bilikiss Adebiyi Abiola.
She is an entrepreneur and the founder of WeCyclers, a recycling company in Lagos.
Her company offers waste collection and recycling services to the Lagos informal settlements where about 66% of lagosians live.
Residents are offered an incentive for collecting their household waste which is picked up for free by Wecyclers using specially adapted bicycles.
To create incentives among low-income households to participate, rewards are given to them for every kilogram recycled, via points sent by SMS.
Her company works in partnership with Lagos Waste Management Authority and brands such as Coca Cola and GlaxoSmithKline.
